PETA has been waging a campaign against mulesing by Australian Wool producers. Mulesing,
according to Wikipedia is this:
Mulesing is the surgical removal of strips of wool-bearing wrinkle skin from around the breech of a sheep.[1] [2] Mulesing is common practice in Australia as a way to reduce the incidence of flystrike on Merino sheep in regions where flystrike is common.
Now, Australian wool producers agree that there should be alternatives, and have agreed to phase it out. PETA, however, has continuued its boycott campaign.
Australian wool producers are pushing back.
Mr Perry, along with rugby league star Nathan Hindmarsh, Myer, country music singers Gina Jeffreys, Shannon Noll and John Williamson want PETA to stop attacking wool farmers.
Mr Perry, the judge of Australia's Next Top Model, said executives sitting in offices overseas like New York should not be making a decision to boycott goods without all the facts.
He used Australian wool in his recent winter collection and vowed to continue to use it in the future.
"Wool is a huge export and the rest of the world gets our best, but PETA goes to the extreme and it doesn't understand how it impacts on our industry," he said.
Looks like PETA just convinced
Adidas to join the boycott.
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