The lawsuit, filed under the D.C. Consumer Protection Procedures Act, alleges that the companies "misrepresent" the characteristics of the fur-trimmed garments by (1) advertising and labeling products as "faux fur," when they are, in fact, derived from real animal fur or (2) advertising and labeling products as common raccoon, fox or rabbit fur when they are, in fact, made from the wholly distinct species of raccoon dog—a member of the dog family. The complaint also alleges violations of the federal Fur Products Labeling Act and Federal Trade Commission Act, which also prohibit the false advertising and mislabeling of any fur product.
Tuesday, September 29, 2009
Judge Clears Way for HSUS Suit Over Fur Advertising
A federal judge has issued a ruling that clears the way for a lawsuit against Macy's, Saks Fifth Ave., and several other retailers over alleged false advertising over "faux" fur products.